If you’re running a website, you know that SEO is crucial to making sure people can find you online. And when it comes to optimizing your WordPress site, two of the most popular options are Rank Math and Yoast SEO.
But with so many features and updates coming out in 2023, it can be hard to know which one is the best choice for you.
That’s why in this article, we’ll be taking a closer look at Rank Math vs Yoast SEO. We’ll compare their features, ease of use, and what they can do for your website.
By the end of this article, you’ll have a clear idea of which plugin is the right fit for you and your website’s needs in 2023.
Introduction: Rank Math SEO plugin
Rank Math SEO plugin is a powerful and feature-rich SEO solution that was first launched in 2018 by a team based in New Delhi, India. Since its debut, the plugin has quickly gained popularity, with over 500,000 users downloading it in just two years. This makes it one of the most successful SEO plugins in recent years, and it’s not hard to see why.
One of the main reasons for its success is its impressive array of features. Unlike other SEO plugins, Rank Math offers a wide range of features for free, including advanced SEO analysis, on-page optimization, and more. This makes it an excellent option for website owners who want to improve their SEO without spending a lot of money. Additionally, the plugin also offers a premium version, which has even more advanced features for those who need them.
Another reason for its success is its ease of use. The plugin is designed to be user-friendly, with a clean and intuitive interface that makes it easy for users to navigate and make changes to their website’s SEO. Additionally, it also offers a variety of tutorials and guides to help users get the most out of the plugin.
All in all, Rank Math SEO plugin has been a game changer in the world of WordPress SEO plugin. With its impressive feature list, ease of use and free version, it is no wonder why it has become one of the most popular choices among website owners looking to improve their search engine rankings. Whether you’re a beginner or an experienced user, Rank Math is an excellent choice for anyone looking to improve their website’s SEO in 2023.
Introduction: Yoast SEO Plugin
Yoast SEO, previously known as WordPress SEO, is a popular and well-established SEO plugin that was first launched in 2010. The brainchild of creator Joost de Valk, Yoast SEO has dominated the SEO plugin charts for over a decade, thanks to its comprehensive and user-friendly features.
At the time of its launch, Yoast SEO was a simple plugin that aimed to improve the SEO of WordPress websites. However, over the years, it has grown into an all-in-one SEO solution that offers a wide range of features, including advanced SEO analysis, on-page optimization, and more. This has made it an essential tool for website owners looking to improve their search engine rankings.
Yoast SEO’s popularity has also attracted a global team of employees and has generated $12 million in revenue annually. Its creator Joost de Valk, has also expanded the company to include tutorials and guides on making the most of search engine optimization, as well as offering tailored SEO plugins for eCommerce, Video SEO, and News SEO, which makes Yoast one of the most popular and versatile SEO plugin available in the market.
In conclusion, Yoast SEO is a powerful and feature-rich plugin that has stood the test of time. With its user-friendly interface and comprehensive features, it is no wonder why it has become one of the most popular SEO plugins of all time. Whether you’re a beginner or an experienced user, Yoast SEO is an excellent choice for anyone looking to improve their website’s SEO in 2023.
Head to Head Comparison: Rank Math vs Yoast SEO
Plugin Size and Performance
When it comes to plugin size and SEO performance, the choice between yoast vs rank math can be a tricky one. Both plugins are popular and well-regarded, but they have some key differences that may make one a better fit for your website than the other.
One of the biggest differences between the two plugins is their size. Yoast SEO’s code is almost 1.5x larger than Rank Math’s, which means it adds more requests and bulk to your website.
This can have an impact on your website’s performance, particularly in terms of page speed and memory usage. In contrast, Rank Math’s code is more precise and efficient, which can lead to fewer requests and faster page speeds.
Another key difference is the number of features offered by each plugin. While Yoast SEO offers a wide range of features through its various add-ons, such as Yoast Pro, Local SEO, WC SEO, Video SEO, and News SEO, Rank Math’s feature set is more streamlined and focused. However, it does offer some advanced features such as Content AI which can be very useful for your website.
To help you compare the two plugins, here’s a table that summarizes the key differences:
| Feature | Yoast SEO | Rank Math SEO |
|---|---|---|
| Lines of Code | 97.1k | 61.1k |
| Plugin Folder size | 32.4 MB | 11.8 MB |
| Memory Usage | +1.62 MB | +0.35 MB |
| Page Speed | +0.18s | +0.01s |
| Number of Features | Less | More |
Both Rank Math and Yoast SEO offer powerful features that can help improve your website’s SEO performance. However, if you are looking for a smaller, lightweight plugin that is easy to use, Rank Math might be the best choice.
Comparing the Free Features of Rank Math vs Yoast SEO
| Feature | Rank Math | Yoast SEO |
|---|---|---|
| Set SEO title | Available | Available |
| Set SEO meta description | Available | Available |
| SEO title/description templates | Available | Available |
| Focus keyword analysis | Available | Available |
| Multiple focus keywords | Available | Paid |
| Focus keyword suggestions | Available | Paid |
| Social media graph control | Available | Available |
| Readability suggestions | Available | Available |
| Sitewide schema markup | Available | Available |
| Per-content schema markup | Available | Available |
| XML sitemaps | Available | Available |
| Link counter | Available | Available |
| Google Search Console integration | Available | Available |
| Google Analytics integration | Available | Not-Available |
| Basic WooCommerce SEO | Available | Available |
| Advanced WooCommerce SEO | Paid | Paid |
| Single-location local SEO | Available | Paid |
| Multi-location local SEO | Paid | Paid |
| Internal link suggestions | Available | Paid |
| Redirect manager | Available | Paid |
| 404 monitor | Available | Not-Available |
| Advanced Video SEO | Paid | Paid |
| Advanced Image SEO | Paid | Paid |
| Keyword rank tracking | Paid | Not-Available |
| Breadcrumbs | Available | Available |
| Role manager for SEO access | Available | Available |
| SEO reports (white label) | Paid | Not-Available |
| Full Elementor integration | Available | Paid |
When it comes to optimizing your website’s search engine rankings, both Yoast SEO and Rank Math offer a plethora of features to choose from. But what sets them apart are the features that come at no cost.
Both Yoast SEO and Rank Math offer a range of free features that make it easy to boost your website’s SEO, without spending a dime. From SEO templates that help you set up titles and descriptions for your content, to XML sitemaps and sitewide schema markup, these plugins have got you covered.
And if you’re looking to make your website more user-friendly, both plugins offer breadcrumbs to help visitors navigate your site. But, what sets Rank Math apart is the additional free features it offers.
With integration with Google Analytics, you can easily track your website’s performance, and with multiple keyword analysis, you can optimize your site for up to five keywords, for free! Rank Math also offers free features such as local SEO, image SEO, and even a 404 error manager to ensure your site is error-free.
Additionally, it offers recommendations for internal links, which is a great way to keep your visitors engaged and on your site longer.
And with a redirect manager, you can make sure your visitors never land on a broken link.
All in all, both Yoast SEO and Rank Math offer a great range of free features, but Rank Math has an edge with its additional free features that offer more value.
Which is more User Friendly ? : Rank Math vs Yoast SEO
When it comes to setting up optimization for individual posts or pages, both Rank Math and Yoast SEO offer unique and user-friendly interfaces.
With Rank Math, the integration with the WordPress block editor is seamless, as it fully integrates into the block editor without the need for a separate meta box.
The settings sidebar is divided into four tabs: General, Advanced, Schema and Social, making it easy to navigate and find the specific settings you need.
Additionally, the Analytics interface offers a wealth of information such as search console reports, keyword performance and traffic statistics, all matched to the content’s SEO score.
On the other hand, Yoast SEO offers a bit more flexibility in terms of interface options. Users can choose to set up their SEO information via a meta box underneath the editor, which is available for both the block and classic editor, or through a Yoast SEO option in the editor sidebar for the block editor.
The sidebar interface displays all options in one column, allowing for easy access to information, and the option to preview snippet information in a pop-up.
The meta box approach also divides settings into four columns: SEO, Readability, Schema and Social, making it easy to find the specific setting you need.
In summary, both Rank Math and Yoast SEO have user-friendly interfaces that allow for easy navigation and quick access to specific settings, but the approach to the interface may differ depending on your preference.
Rank Math vs Yoast SEO — Keyword Analysis
When it comes to optimizing your website’s content, both Rank Math and Yoast SEO offer powerful keyword analysis tools.
Both plugins allow you to input the keyword(s) you’re targeting and analyze your content to ensure it’s as well-optimized as possible. However, there are a few key differences between the two when it comes to keyword analysis.
One of the biggest advantages of Rank Math is that it allows you to analyze multiple keywords for free. With the free version of Yoast SEO, you can only analyze a single keyword.
This means that if you’re targeting multiple keywords in a single piece of content, Rank Math is a more versatile option.
Rank Math’s keyword analysis tool is also quite detailed. It gives you a score from 0-100, along with color-coding to indicate how well-optimized your content is.
The plugin also provides specific tips and suggestions to help you improve your content’s optimization. This includes not only on-page SEO factors, but also readability and other elements that can impact your content’s performance.
Yoast SEO’s keyword analysis, on the other hand, is a bit more basic. The free version only allows you to analyze a single keyword, and the scoring system is less specific, with only three options: green, yellow, and red.
The plugin’s readability analysis is also separate, and while it can be helpful, the score weighting can sometimes feel arbitrary.
Ultimately, both Rank Math and Yoast SEO offer great keyword analysis tools, but the choice between the two will likely come down to your personal preference and which interface you find more user-friendly.
However, for those who are targeting multiple keywords, Rank Math’s free version offers more versatility.
Pricing of Rank Math vs Yoast SEO
Both Rank Math and Yoast SEO are popular options for optimizing website content for search engines. Both plugins are available for free at WordPress.org, but also offer premium versions with additional features.
Rank Math has a Pro version of their plugin, which is more affordable than Yoast SEO’s premium offerings.
This is because Rank Math’s top-level prices are lower, their premium plan supports unlimited websites, and they only have a single premium plan with all features included, whereas Yoast SEO has multiple premium extensions that require separate purchases.
However, it’s worth noting that the prices listed for Rank Math may change in the future as they are currently being offered as a “launch offer”.
Additionally, Yoast SEO offers a core premium plugin for $99/year for use on a single site, and four premium extensions for specific types of SEO, ranging from $79/year for a single site. They also offer the option to purchase all 5 plugins for a total of $229/year.
| Plugin | Free Version | Premium Version | Premium Price |
|---|---|---|---|
| Rank Math | Yes | Pro ($59) / Business ($199) | $59 – $199 |
| Yoast SEO | Yes | Core ($99/year) / Video SEO ($79/year) / Local SEO ($79/year) / News SEO ($79/year) / WooCommerce SEO ($79/year) | $99 – $229/year |
Which is best for you ! Rank Math vs Yoast SEO
Both Rank Math and Yoast SEO are popular WordPress plugins that offer keyword analysis while you’re creating content.
Both are incredibly popular and offer a range of features to help optimize your website for search engines.
However, when it comes to the key areas of set-up, keyword analysis, features, user-friendliness, and pricing, Rank Math comes out on top.
With an easy walkthrough process, the ability to analyze up to five focus keywords for free, a wide range of features including some basic versions of features that appear in Yoast SEO Premium and add-ons, user-friendly interface, and more affordable pricing, Rank Math is the clear winner.
Overall, both Yoast SEO and Rank Math are great options for optimizing your website, but if you want more bang for your buck, Rank Math is the way to go.
